Explain what is PESTEL use for?

1.Description of the company (SEPHORA), the nature of its business and any other relevant facts

>Describe Sephora ( A global prestige retail, teaching and inspiring clients to play in a world of beauty. Enabling customers to try out perfume and cosmetics before making a purchase)

2. Provide a PESTEL (Political, Economic, Social, Technological, Environmental, Legal) analysis of the company. Ensure you include all of the factors, describe the factor and how your company is affected by the factor.

>Explain what is PESTEL use for?

>Explain each factor (Political, Economic, Social, Technological, Environmental, Legal)

>Explain how each factors impact the company.

3.Undertake a Porter’s Five Forces analysis of the company’s competitive environment.

Ensure you include all five forces, describe the force and how the company’s market environment is affected by the force.

>Competitive rivalry within an industry

>Threats of new entrants

>Threats of substitutes products

>Bargaining power of customers

>Bargaining power of suppliers

4.List a minimum of FOUR strategic recommendations you believe the company could enact to avoid problems you have UNCOVERED from the Porter’s or PESTEL analysis.

5.Provide a general conclusion of the current state of the company and its operating environment.

Mechanics of Writing

>Satisfies the stipulated word count of the assignment requirements.

In-text citations done accordingly to APA format with little or no mistakes. Referencing follows the APA format but with little or no mistakes. Sufficient and authoritative resources referenced.

Thank you!

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